Squirrel Salvage

Squirrel Salvage is a business that buys vintage and mid-century furniture, repurposes the pieces and bring them back to their original quality. They came to use to create a branding for them that had a vintage appeal, was approachable and incorporated some form of 'squirrel' element in the logo design.

As our client had a clear vision, we got to work using their direction as a starting point. We explored different ways to combine approachability with vintage, which came across most in the typography and colour scheme. Throughout the design process, we gave our client various logos to decide between before development began on the chosen concept.

The final logo design for Squirrel Salvage pairs their companies values and creates a sense of professionalism — a true brand of what they stand for. The acorn design is instantly recognisable and gives Squirrel Salvage a logomark that will stand the test of time.