Personality Types

About Project

A 'choose-your-own-adventure' book based on the Myers Briggs personality test

Live Project
Category
Editorial
Client
Bearfaced Studio
Brief

Do you remember those 'Choose Your Own Adventure Books' from a younger age? This was the inspiration behind our Personality Types Book. The subject was the Myers Briggs Personality Type, and we created an interactive publication that uses a story that develops based on the reader's decisions.

Solution

Decide on option A? Turn to page 14. The end results in the reveal of their personality type based on choices, always an interesting reaction from everyone that's read it.

Result

This project made it to the Adobe Awards semi-finals for editorial pieces, a very exciting design to be working on!

The minimal design with pops of colour.
We took inspiration from Swiss Style.
An inside 'choice page' that gives readers the option of where to take the story.
The back cover, highlighting the different options and personality types.
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